Raising prices in a downturn

From www.guardian.co.uk …

Adobe, the irreplaceable source of graphics software (in this writer's humble opinion, anyway) have always had a serious imbalance between the GBP price charged by resellers or the channel here, and the effective GBP price when you convert the USD price charged to users in North America. At times this has been the proverbial £1 per $1. Now, they are at it again, and making it even worse! Whilst US prices are slightly dropping, and euro prices likewise, the Photoshop—Illustrator—Flash company is actually raising UK prices by a further 10% or so. Over their already-inflated prices. I have bought Adobe products for myself and my businesses many times over the last twelve years or so, often at full price. But I shall not be upgrading any time soon with their 'sting the British users' approach.